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Original Article

What Is The Process Of Consumers Behavioral Change? Some Insights In Spiral Model

Fazal Ur Rehman
,
Rosman Bin Md Yusoff
,
Farwida Javed
,
Shafie Bin Mohamed Zabri
,
Fadillah Binti Ismail
,
Mohammad Saeed Shahbaz
,
Altaf Hussain

Keywords: Change Process, Consumer Behavior, Spiral Model.

Article no: 74

Pages 910-922

Doi: 10.15405/epsbs.2018.05.74

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